The Somerset Heritage Roadshows were developed to raise public awareness in Somerset of the heritage opportunities available. It brought together over 45 different organisations for two free one-day events as well as running community projects. Three of these were with local schools working with artists, two with sheltered housing schemes to record oral histories and one to create a short film whereby social service users interviewed former historic industry workers.
The events themselves attracted over 4,000 visitors, with 140 volunteers on hand for each day to interact with the public. It was the first time that such a gathering of heritage sites had happened in Somerset and was of massive local interest, achieving widespread publicity and positive evaluation. It helped develop new partnerships between heritage sites across the county, including smaller sites with national organisations such as the National Trust and English Heritage.